Medium Format

Fujifilm X-Photographer, Andile Bhala recently took the GFX100S with him on a cycling trip to Lesotho. He tells us his...

Originally published here. It was in 2017 when I held a Fujifilm GFX for the first time. Fujifilm had just...

How does the Fujifilm GF 80mm 1.7 R WR perform during an important shoot? Cape Town-based Grant Payne gives us...

Where do we even begin? To understand this piece of marvel called the GFX100S, we need to take a few...

<p class="">Professional landscape photographer Hougaard Malan made the switch after he found the image quality of the Fujifilm GFX100 irresistible. We chatted to him about his journey to becoming a pro, the benefits of 100MP, and the unfortunate event of losing cameras to the Cape waves.</p>

<p class="" style="white-space:pre-wrap;">I actually started life as a film photographer with nothing else but a preference for the 8x10” format. A little extreme some might say, but that is the reality of it - if you are a professional commercial photographer you just have to be ready for whatever is thrown at you. And what better safeguard than a whole lot of resolution?</p>

<h2 style="white-space:pre-wrap;"><strong>FUJIFILM launches GFX100 large format camera with massive 102 million resolution sensor</strong></h2><p class="" style="white-space:pre-wrap;"><em>The GFX100 comes equipped with the world's highest 102 million pixels resolution, major improvements in autofocus and in-body image stabilization.</em></p>