Local Director Shoots Liam Neeson for Global NGO Campaign
Cape Town-based director, Richard Finn Gregory of GOOD WORK documentary studio, recently directed and shot a 4-minute launch film for The Global Partnership to End Violence Against Children.
In his role as a UNICEF Goodwill Ambassador, Liam Neeson was one of the participants in the creation of the film, scripted around the concept of creating a generation free from violence.
Created with producer Neil Brandt of Fireworx Media (South Africa) and advocacy agency Without Violence (Germany), Gregory and GOOD WORK producer Kelly Scott began working on this project in late 2015, which saw them filming all over the world, including New York, Liberia, the Philippines and Sweden.
Last night at the United Nations in New York, children joined world leaders to launch a new partnership and fund to make ending violence a public priority and a collective responsibility. Guests included UN Secretary-General, Ban Ki-moon and UNICEF Goodwill Ambassador, Lucy Lui. End Violence Against Children – The Global Partnership brings together governments, foundations, the UN, civil society, the academia, the private sector and young people in driving action toward achieving the new global target to end abuse, exploitation, trafficking and all forms of violence and torture against children.
Some of the other champions that took part in the film are Graça Machel (Founder and Board Chairperson – Graça Machel Trust), Åsa Regnér (Minister for Children, the Elderly and Gender Equality – Sweden) and Abraham M. Keita (International Children’s Peace Prize Winner 2015).
Says Gregory, “This was a challenging film to make because we shot in so many different locations and yet we had to make sure that it all came together seamlessly for a common cause. And it is a great cause for which this campaign is advocating: a world where every child is able to grow up free from harm. The response to the film has been great so far and we hope that it moves a lot of people to action.”
Gregory is best known as director of the recently released feature documentary, The Boers at the End of the World, which won three South African Film and Television Awards.